by Blane Canada | Nov 29, 2018 | Creativity, Economic Development
Where is the innovation in your economic development effort? Here at Blane, Canada Ltd., we thrive on “lateral thinking” and have a history of innovation in economic development marketing and BR|E. Check the evidence or call for information on the next...
by Blane Canada | Oct 4, 2018 | inspiration, Marketing, Quote
~~~”The best marketing doesn’t feel like marketing.” Is your approach heavy handed? Or, worse yet, bloviating? Quote: Tom Fishburne, Cartoon Powered Marketer
by Blane Canada | Apr 30, 2018 | Marketing
~~~According to your marketing literature… every state and every community has an abundant, highly skilled workforce backed by government sponsored training programs. Yawn. Where is the truth? Site Selection Magazine has hardened the criteria for a battle of state...
by Blane Canada | Apr 30, 2018 | Uncategorized
~~~Need marketing inspiration… pick up a classic – Marketing Imagination by Theodore Levitt, a valued entry on my office bookshelf. Old, but not dated. For example, marketing myopia, a phrase coined by Levitt, addresses a central issue in economic development… a...