The value of newsletters has diminished dramatically with the advent of broadcast email and blogging software. Delete, delete, delete is the typical reaction. When we styled Blane, Canada newsletter 13 Tips—formerly Economic Development Marketing Letter—in 1994 we focused on pointed 4-5 lines (Twitter copied this style from us!), providing information that adds value and broadened perspectives.
~~~Curse of Expertise Too much invested in expertise creates an unintentional bias, limiting innovation. (Psychology, Behavioral Economics); Experts are at the bottom of the hole frantically digging to maintain the “advantage” of their expertise, limiting innovation (Ed DeBono); Cartoon, Job applicant “12 years of experience, blah, blah “. Executive thought bubble 1 year of experience 12 times
~~~Debunking trade myths For at least the past 20 years, policy makers, politicians, pundits, and voters in mature markets have worried that their countries are losing ground—above all, in manufacturing—to emerging economies. It’s important to ground the debate on the impact of trade in the truth. A 2012 report from the McKinsey Global Institute (MGI) examined conventional wisdom surrounding globalization: for example, mature economies are losing out to emerging ones in trade and therefore face rising trade deficits, manufactured goods are mainly responsible for them, and trade is the principal reason for the loss of manufacturing jobs in developed economies. False, false, false. See through these widespread misconceptions about how economies create and destroy manufacturing and service jobs. Read “Trading myths: Addressing misconceptions about trade, jobs, and competitiveness”
~~~Mix-up your play list check out Gulch radio, Jerome, AZ. Gulch radio has become a late-night favorite here at Blane, Canada. Where we appreciate “Mountain Stranded Time.” Recommended by friend Peter Myall, Toronto, Ontario, Canada.
~~~Battery high / Brain low A recent study from the University of Texas found that merely having your phone within reach can significantly reduce cognitive capacity—even if it’s turned off. As one of the researchers behind the study put it, your phone is a “brain drain.”
~~~Think about this “All the talk about self-driving cars is really about how they (giant tech companies) can monetize the time we spend in our vehicles.” Quote: Alex Roy, auto writer, The Future of Driving, Hagerty Magazine, May-June. Yet another instance of turning people into data slaves.
~~~Existing Business web presence strategy Book this new on-site workshop or webinar from Blane, Canada Ltd. to help you community partners fine tune their website strategy to speak directly to their existing employers and increase the potential for private sector funding. Call Eric for details 630-462-9222 x 700
~~~In God We Trust everybody else must have data! Check out Synchronist Key Performance Indicators Ð Local, Regional, National Ð for BR|E. See beyond the numbers.
~~~Looking for the elusive progressive economic development strategist We have been working a fascinating manufacturing project over the last six months. Looking for the person who can handle a high-impact, blue ocean strategy. A similar hunt years ago took 18 months to find a small group of progressives. What we find is an abundant supply of traditionalist who use their mission statement as blinders blocking peripheral vision and true opportunity. Who are you? The traditionalist or the progressive. Is your style holding you and your organization back?
~~~Economic Development is All About the Team Lessons from Economic Development for the Team. An interview with Eric Canada. Podcast #33 From the folks at DevelopThisPodcast.com
~~~Strategic Doing News If you are frustrated with the limitations of strategic planning, you may be interested in the Strategic Doing approach which presents an alternative for economic development organizations. For more information follow the LinkedIn Group “Strategic Doing” or connect with the Agility Lab or Ed Morrison directly.
Where is the innovation in your economic development effort? Here at Blane, Canada Ltd., we thrive on “lateral thinking” and have a history of innovation in economic development marketing and BR|E. Check the evidence or call for information on the next trend we will be starting (Hint, Existing Business Web Presence!)
~~~Why economic development is important is one of the toughest questions to answer. Easy to get bogged down in the what, missing the main point: Why. Check out Why economic development is important, (Professional Development Resources) an excerpt from our book, Economic Development for the Team.
~~~Inbox: Brain Churn This jumped out at me from the 13 Tips (June, 2018): Nothing is as important as passion. No matter what you want to do with your life, be passionate. Jon Bon Jovi “Passion is one of the three Ps that have slowly distilled themselves as my personal touchstone – Passion, Purpose, Pack (it started out as People, but having People isn’t the same as my dog, Pack.) Someone to be responsible for and to you). Having one P in your life fulfills a need, two is a blessing, three is fulfillment. None is being lost.” “No P is primary, no P secondary. As I was squeezing the Ps out of my brain, I realized there was something else in the 13 tips about writing and asking questions, so I went back and found Tip # 8 – Interesting thing about writing… The three Ps have bounced around in my head for a long while. They were born out of “where you are, what are you doing and who are you with” as a measure of happiness/fulfillment/what-the-hell-am-I-doing-here. But this is the first time I have tried to distill it and it wasn’t easy. No research involved, but a lot of brain churn.” As always Eric, thanks for churning my brain. Long-time reader and friend, Brad Apland, Chicago, Illinois
~~~Business retention and expansion defined We stumbled on the problem (lack of a definition of BR|E) while writing For the Team. There are many process descriptions, but no definition. That problem has now been eliminated through a joint effort with Business Retention Expansion International (BREI). In economic development, business retention and expansion is a program designed to strengthen the connection between companies and the community while encouraging each business to continue to growin the community. Through direct interactions, events, and research, the program seeks to gain insight into business practices, planned future actions, as well as the challenges of targeted companies. Then, to turn this “business intelligence” into value added services, programs, and/or products that address individual and shared company opportunities and problems.
~~~Who’s the boss on workplace culture Does your organization have a culture? Yes, of course. Good or bad every workplace has a culture. There are even micro cultures within your organization think about the Board Ð silent acceptance or meaningful conversation? It is worth thinking about organizational culture and working to understand and improve it. There is always room for improvement. Source: CIO.com article
~~~A sad forecast “When the rate of change on the outside exceeds the rate of change on the inside, the end is in sight!!” Jack Welch, former CEO, General Electric. 10/1/18 General Electric in turmoil and shrinking.
~~~Building a Strong BRE Program Featuring Eric Canada Podcast #32 from the folks at DevelopThisPodcast.com. How can Blane, Canada help you elevate your existing business program? Call Eric 630-462-9222×700
~~~Improve Productivity and Combat Burnout Are you in control? Do you have time for reflection? Do you feel productive? Most of us are all over the map on these critical issues that drive burnout and wipe our productivity. Check out Ron Kitchen’s Mindfulnessstrategies to make a real difference.
~~~Busy? You MUST be important According to research in Harvard Business Review, Americans value the perception of being busy so much that we now use it to determine status. The busier you are, the more important and powerful you must be. Researchers theorize this may be a by-product of the shift to a knowledge-intensive economy. Or, maybe we just don’t want to be seen as lazy. Source HBR article
~~~”The best marketing doesn’t feel like marketing.” Is your approach heavy handed? Or, worse yet, bloviating? Quote: Tom Fishburne, Cartoon Powered Marketer